Organization

Prof. GEETHA VISWANATHAN (Fashion Educationanist, Designer & Image Consultant)

CHAIRMAN, SIFT (Srijati Institute of Fashion Technology) Co-Ordinator TNOU (TamilNadu Open University)

SIFT COMMUNITY COLLEGE Proprietrix – “PRIYASI” FASHION STUDIO 16/15, III Cross Street, III Floor, Kasturibai Nagar, Adyar, Chennai–600020.

Ph – 09841421939; E-mail – viswageet@gmail.com ; Web – siftchennai.com

EDUCATIONAL QUALIFICATIONS:

B.Sc., M.B.A. (Apparel Management)

AWARD WINNING DESIGN COLLECTIONS

Exclusive collections have been created by her studio PREYASI for KHADI BOARD. Her collection done for CO-OPTEX was well recognised. She has conducted a number of fashion shows in and around the country.

GUEST LECTURES:

Almost all leading colleges in CHENNAI & TAMILNADU, IIT KHARAGPUR, MADRAS UNIVERSITY, AVINASILINGAM UNIVERSITY, MYSORE MAHARANI COLLEGE, etc.,

SOCIAL RESPONSIBILITY INITIATIVE:

Geetha Viswanathan is also the founder of marketing organization of women entrepreneurs India – MOOWES INDIA. Geetha has developed more than 650 entrepreneurs and more than 500 exhibitions conducted across India, where the women entrepreneurs have been benefited.

BACKGROUND:

GeethaViswanathan born on 7th December 1949, a senior Fashion Designer, is the proprietrix of PREYASI – is leading Fashion Studio located at Adyar Chennai – India.

From her childhood, she developed a passion for Fashion Designing. Geetha, is a MBA graduate from Madras University in Apparel Management, BSc. In Apparel and Fashion Designing.

Geetha, ventured into the business world and started PREYASI from her residence in 1985, PREYASI today caters to a clientele spread over 60 countries including number of Indians.

Apart from fashion business she has also been a successful Image consultant. In this role she has been counseling people from different background and culture.

Geetha’s dream of setting up an Educational institution providing quality hands-on knowledge on fashion designing has taken shape in the form of SRIJATI INSTITUTE OF FASHION TECHNOLOGY – SIFT. Her constant touch with contemporary artists in this field is helping SIFT specialize in providing hands on experience to students.

SIFT has tied up with LOYOLA INSTITUTE OF VOCATIONAL EDUCATION (LIVE_LOYOLA College, Chennai.) to offer Diploma and Post Graduate Diploma in the field of Fashion Designing until recently.

SIFT is an approved centre for conducting Degree / Diploma courses  in Fashion Designing for TNOU, which has now been upgraded as SIFTCOMMUNITY COLLEGE by TNOU.

GEETHA has skills and knowledge essential for managing key areas in Fashion Designing and Apparel Management such as colors, inspiration, creativity, Design Development, History of Fashion, Merchandising, Marketing, surface enlishment Textile science, Fashion coordinating and Indian costumes. In this connection on the request of various colleges, she has conducted special programmes and given guest lectures on the above subjects.

Geetha is a powerful speaker. Her recent lectures and addresses on women empowerment, sustainability, Entrepreneurship etc; in the various colleges, schools and women forums throughout India including IIT Kharagpur have been greatly applauded by the students and educational authorities. Her speeches were instrumental for motivating and transforming women students to become successful entrepreneurs.

Geetha had the privilege of taking part in the 5th international women entrepreneurs summit and addressed the foreign delicates in May 2015.

Geetha is a proud Indian and she has shown great interest towards Indian art and handicrafts. Her non – profitable organization “THE KUTIL CRAFTS OF INDIA” helps the women to learn the traditional arts direct from the lineage of ancient artisans and develop them to become successful entrepreneurs.