Organization

Prof. GEETHA VISWANATHAN (Fashion Educationanist, Designer & Image Consultant)

FOUNDER & CHAIRMAN, SIFT (Srijati Institute of Fashion Technology)

SIFT COMMUNITY COLLEGE – Co-Ordinator TNOU (TamilNadu Open University)

PROPRIETRIX – “PRIYASI” FASHION STUDIO

16/15, III Cross Street, III Floor, Kasturibai Nagar, Adyar, Chennai–600020.

Ph – 0 9841421939 ; E-mail – viswageet@gmail.com ; Web – siftchennai.com

EDUCATIONAL QUALIFICATIONS:

B.Sc., M.B.A. (Apparel Management)

TECHNICAL QUALIFICATIONS:

  • Diploma in Fashion Designing –ALT, Bangalore
  • CAD (computer Aided designing – ( GIRBER, MODARIS,LECTRA ) from CLRI.
  • Pattern Making –REACH CAD ,Reach Technologies Bangalore.
  • Fabric painting –Camlin Industries
  • Textile Processing – Weaver Service Centre ( Ministry of Textiles)
  • Handicrafts –Ministry of Textiles, office of the DC Handicrafts New Delhi.

POSTS HELD:

  • Panel member of Taminadu Music and Fine arts university.
  • Editorial board for the ministry of Employment & Training(written text books for Fashion Designing).
  • Member of the Board of studies in Textiles & Apparel Designing(UG)Textiles & Fashion Apparel and Bio Textiles (PG) Avinasi lingam University.
  • Principal – St. Joseph Fashion Industrial School.
  • HOD – Fashion Design Department, Live Lyolla college Chennai
  • Co -ordinator FIS Tamil Nadu.
  • President MOOWES INDIA
  • President INDO AUSTRALIAN FRIENDSHIP ASSOCIATION
  • President MANTRI SYNERGY OWNER’S ASSOCIATION CHENNAI
  • Member PROBUS CLUB Committee
  • Member IMCFT

TEACHINGS:

  • Loyola College
  • Madras University
  • Tamil Nadu Open University
  • Fashion Industrial School
  • Jayendra Saraswathi College
  • Kumara Guru College

AWARDS:

Geetha has received several prestigious awards and the following are some  worth mentioning:

a) Probus Club Recognition Award – 2016 for her service to the Education, Training & Entrepreneurship from Justice. Chithra Venkataraman on the International Women’s Day – 8th March 2016.

b) The Global woman achiever award at New Delhi on 16-3-2015 from Ms.Ambikasoni. ( For upliftment of women through vocational education & Entrepreneurship )

c) National Award “SHIKSHA BHARATI PURASKAR” (for outstanding contribution to National Development)   Received the award from Mr. Bhishma Narain Singh, former T. N. Governer and Cabinet Minister. B. P. Singh, Sikkim Governer in New Delhi on 22nd May 2010.

d) “THE BEST WOMEN ENTERPRENEUR OF TAMIL NADU” award from the Honourable Chief Minister of Tamil Nadu, Dr. J. JAYALALITHA in 1995.

e) The international award of “BEST BRIDAL WEAR DESIGNER” conducted by MARKS AND SPENCERS in LONDON – 1999.

f) Excellence in economic development award.

OTHER AWARDS WOULD INCLUDE

  • SEVARATHNA

  • CHIRANTHA PENMANI

  • SHAN – E – HEEN

  • NATIONAL INTEGRATION AWARD FOR SOCIAL WORK

AWARD WINNING DESIGN COLLECTIONS

Exclusive collections have been created by her studio PREYASI for KHADI BOARD. Her collection done for CO-OPTEX was well recognised. She has conducted a number of fashion shows in and around the country.

GUEST LECTURES:

Almost all leading colleges in CHENNAI & TAMILNADU, IIT KHARAGPUR, MADRAS UNIVERSITY, AVINASILINGAM UNIVERSITY, MYSORE MAHARANI COLLEGE, etc.,

COVERAGE IN :

Many Newspapers & Journals

TELECAST  ( SUN, JAYA, VIJAY, VASANTH, MAKKAL, POTHIGAI TV’s) & A.I.R. Programmes

AUTHOR OF TEXTBOOKS :

  • B.Sc Fashion Designing – TNOU (TamilNadu Open University)
  • M.B.A – Apparel Management – Madras University

PUBLICATIONS:

PATTERN-MAKING

  • Children, Adult & Women Garments

  • Embroidaries

SOCIAL RESPONSIBILITY INITIATIVE:

Geetha Viswanathan is also the founder of Marketing Organization Of Women Entrepreneurs India – MOOWES INDIA. Geetha has developed more than 650 entrepreneurs and more than 500 exhibitions conducted across India, where the women entrepreneurs have been benefited.

BACKGROUND:

Geetha Viswanathan born on 7th December 1949, a senior Fashion Designer, is the proprietrix of PREYASI – is leading Fashion Studio located at Adyar Chennai-India.

From her childhood, she developed a passion for Fashion Designing. Geetha, is an MBA graduate from Madras University in Apparel Management, BSc. In Apparel and Fashion Designing.

Geetha, ventured into the business world and started PREYASI from her residence in 1985, PREYASI today caters to a clientale spread over 60 countries including number of Indians.

Apart from fashion business she has also been a successful Image Consultant. In this role she has been counselling people from different background and culture.

Geetha’s dream of setting up an Educational institution providing quality handson knowledge on fashion designing has taken shape in the form of SRIJATI INSTITUTE OF FASHION TECHNOLOGY – SIFT. Her constant touch with contemporary artists in this field is helping SIFT specialize in providing hands on experience to students.

SIFT has tied up with LOYOLA INSTITUTE OF VOCATIONAL EDUCATION (LIVE _LOYOLA College, Chennai.) to offer Diploma and Post Graduate Diploma in the field of Fashion Designing until recently.

SIFT is an approved centre for conducting Degree / Diploma courses in Fashion Designing for TNOU, which has now been upgraded as SIFTCOMMUNITY COLLEGE by TNOU.

GEETHA has skills and knowledge essential for managing key areas in Fashion Designing and Apparel Management such as colours, inspiration ,creativity, Design Development, History of Fashion, Merchandising, Marketing, surface emlishment Textile science, Fashion co ordinating and Indian costumes. In this connection on the request of various colleges she has conducted special programmes and given guest lectures on the above subjects.

Geetha is a powerful speaker. Her recent lectures and addresses on women empowerment, sustainability, Entrepreneurship etc; in the various colleges ,schools,and women forums throughout India including IIT kharagpur have been greatly applauded by the students and educational othrities. Her speeches were instrumental for motivating and transforming women students to become successful entrepreneurs.

Geetha had the privilege of taking part in the 5th international women entrepreneurs summit and addressed the foreign delicates in May 2015.

Geetha is a proud Indian and she has shown great interest towards Indian art and handicrafts. Her non – profitable organization “THE KUTIL CRAFTS OF INDIA” helps the women to learn the traditional arts direct from the lineage of ancient artisans and develop them to become successful entrepreneurs.

Geetha is proud to say that the deserving students of SIFT are absorbed in the Fashion & Textile industries at responsible positions with lucrative remuneration.